Increase Sales Significantly through Big Data and Precise Targeting
Knowing your clients well and when they need financial support is a key part of a bank’s success in lending. But it is challenging to gather and process information about your customers to know them all entirely. Our senior consultant Lukáš Dvořák will show you how to use data to drive your lending business and improve the conversion rate of loan offers through propensity modelling.
In this webinar, you will learn how to use data to:
- find out which customers you should target
- know which products to offer them
- present clients with the right offer at the right time
- create more sales opportunities
- and most importantly, to monetize the benefit of data-driven campaigns
